Nafhan NQAll Works / Design / Writing / Research

Hampers Packaging

client
Kemala Living

team
Studio Woork Kemala Living is a brand that focuses on handmade home goods and gifts. This project was customized for special packaging for Ramadan season, the Islamic fasting month that is celebrated greatly in Indonesia. 

The design process started with creating the story concept, inspired by the phase of the day during the fasting time of Ramadan: from dawn, to noon, until dusk. All three phases are represented with different colors based on the sky color in each phase. This concept was visualized through the Indonesian ikat pattern, made carefully line by line in digital.













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